About: Deda

Deda is an Italian brand that produces high-quality bicycle components. The company was founded in 1996 and has since become a popular choice among cyclists of all levels. Deda offers a range of components, including handlebars, stems, seatposts, and accessories, that are designed to provide maximum performance, durability, and style on the road or trail. The brand is known for its innovative technology, such as its Superleggera handlebars, which are among the lightest in the market. Deda is committed to sustainability, using eco-friendly materials in its products and supporting environmental initiatives. With a focus on quality, performance, and innovation, Deda continues to be a go-to choice for cyclists looking for reliable and high-performance components.

About: Cyclestore

Cyclestore is a reputable cycling retailer known for its extensive selection of bicycles, accessories, and gear in the United Kingdom. Whether catering to seasoned cyclists or beginners, Cyclestore offers a diverse range of bikes, including road bikes, mountain bikes, hybrid bikes, and electric bikes, along with a comprehensive array of cycling accessories and clothing. The retailer is recognized for its commitment to customer satisfaction, providing expert advice to help customers make informed decisions about their cycling needs. With a strong online presence and a user-friendly website, Cyclestore makes it convenient for customers to browse and purchase products. Known for its competitive pricing and frequent promotions, Cyclestore has earned a solid reputation in the cycling community as a reliable destination for quality products and attentive customer service.