About: SRAM

SRAM is a leading brand in the cycling industry, known for its high-quality drivetrain components and innovative technology. The company offers a range of cycling products, including shifters, derailleurs, brakes, and chains. SRAM's drivetrain components are widely regarded as some of the best on the market, providing smooth and precise shifting for cyclists of all levels. The brand is also known for its innovative technology, such as its wireless electronic shifting system, which eliminates the need for cables and allows for precise, instant shifting. With a commitment to innovation, performance, and quality, SRAM continues to be a popular choice for cyclists looking for top-of-the-line components for their bikes.

About: Sigma Sports

Sigma Sports is a leading cycling and triathlon retailer based in the United Kingdom. Sigma Sports provides a comprehensive range of products catering to cyclists, triathletes, and outdoor enthusiasts. The store offers a diverse selection of bicycles, cycling accessories, apparel, and gear from well-known brands. Sigma Sports is known for its commitment to quality, customer service, and expertise in the cycling industry. The retailer has both a physical store and a robust online presence, making it convenient for customers to explore and purchase products. Sigma Sports is often associated with a wide range of cycling disciplines, including road cycling, mountain biking, and triathlon.