About: Avid

Avid Brakes, known for their innovative and high-performance braking solutions, have earned a reputation for excellence in the world of cycling and mountain biking. With a commitment to precision engineering and rider safety, Avid has consistently delivered cutting-edge brake systems that provide exceptional stopping power and control. Their products are celebrated for their durability and reliability, making them a preferred choice among avid cyclists and professional riders alike. Whether you're tackling rugged mountain trails or cruising through city streets, Avid Brakes offer the peace of mind and confidence that your bike's stopping power is in capable hands.

About: Halfords

Halfords is a well-established and widely recognized retailer in the cycling industry, offering a diverse range of bicycles, accessories, and cycling gear. With a strong physical presence through its numerous stores and a robust online platform, Halfords caters to cyclists of all levels and ages. The store provides an extensive selection of bikes, including mountain bikes, road bikes, hybrids, and electric bikes, along with a comprehensive range of accessories and bike maintenance products. Known for its accessibility and customer-friendly approach, Halfords is a go-to destination for individuals looking to purchase or maintain their bikes. The company also offers bike servicing and repair services, contributing to its reputation as a one-stop-shop for all cycling needs in the United Kingdom.